“The meat space data race”

February 13, 2015 § Leave a comment

“The bands are even uniquely colored and monogrammed with your family members’ names so that they won’t get switched up. Why? Because they don’t want their database to get confused and think that you, a 45-year-old man, rode the teacups instead of your little son Timmy. This is one of the first examples I’ve seen of physical design (e.g., monogramming and coloring) for the sake of digital data purity. If ever there was a testimony to the importance big data has achieved in business it’s this: We will now shape our physical world to create better streams of digital information.”

“Meat space” (coined by William Gibson in Neuromancer) is a term for the physical world where our bodies (meat) move around and do meat-like things (for example, eat, jog or go clubbin’). The interesting thing about the term is it’s a play on “cyber space” — meat space is an internet-first way of viewing the world.”

“We now know this is Google’s end game. Self-driving cars, Google Glass and the purchase of Nest — Google is dying to get out of your computer and all up in your life. With Nest, Google won’t just know how you like your air to feel. It’ll know when you’re at work and when you’re at home. It gets pieces in a data puzzle that is your entire observable life.”

https://gigaom.com/2014/01/18/you-dont-want-your-privacy-disney-and-the-meat-space-data-race/

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